Retail training – Good Citizens Eyewear
UNTRASHING THE PLANET®

The 60-second crash course for retail legends

This isn’t like anything else you sell. It’s the kind of sale that makes you unforgettable. The one that gets customers coming back, telling their mates, and asking, "Got anything else like this?"

What makes us different?

Made consciously in Sydney, not overseas

Repairable and customisable in seconds

1 x recycled bottle makes 1 x entire frame

The backstory

Two Aussie kids saw the plastic problem and took action. They convinced their parents to help.

After 2,503 failed tries, they cracked the design.

From a Selfridges window beside Prada to speaking at the United Nations, this Aussie idea went global.

Thanks for being a Good Citizen

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Watch more of the story below.

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